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5 Romantic Travel Resolutions
A new year always means a chance for a new start. You and yours can begin this new year by making some travel resolutions together, regardless of your time and budget restraints. Put aside those old travel habits and make some new ones! Let this...
Australia Travel Tips
BEAT THE HEAT IN AUSTRALIA!
"Fine beaches, perfect weather, good people, and a more secure
traveling experience"
If you are looking for all these conveniences and excitement,
let Australia handle that for you. Perk up your...
How To Save Money When Traveling
Do you know you can go on a 7-day cruise for half the price?
Or visit Europe for 15 days for only $2,000 per person including airfare, hotels, car rental and meals?
If you follow these steps, you can save more up to 50% in travel expenses....
Safe Travel Tips On Mean Streets
The best way to avoid any possible dangers during your travels is to keep your head about you at all times. Here are some travel tips to help keep any inconveniences at bay.
1) When it comes to belongings, your passport and your money are...
Travel Health: Useful medical information for good health before your departure, during your trip and after your return.
The diseases most commonly seen in travellers are diarrhoea, malaria (if you travel in a malaria-infested area), accidents (when travelling by car or swimming), wound infections and sexually transmitted diseases. - Diarrhoea is caused by...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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