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Budget Travel Tips 101
Everyone loves to travel (almost everyone). I certainly do. Believe it or not, doing it right and doing it on a budget takes a little skill, knowledge and practice. But the required skills are not difficult, the knowledge required is easy to obtain,...
Car Hire - How To Get The Best Price And Service For Traveling
With just a little research your travel experience can be much
more enjoyable. It really is worth your time to look into
information, before you get a car hire or rental.
The best rental tip to get a cost effective car hire or rental
for...
Insuring Your Travel on a Shoe String
Cheap travel insurance isn't necessarily about who's asking the lowest premium. Cheap travel insurance is about knowing your choices, perusing all the options and discarding the coverage you don't need. If you end up with cheap travel insurance that...
Tips For Traveling With Kids
TIPS ON HOW TO ENJOY TRAVELING WITH KIDS
Thinking twice on bringing your kids along when you travel?
Traveling with children need not be stressful. Here are few tips
on how you can enjoy your trip with less trouble and more fun.
*Plan...
Travelling light - How to pack light travelling with toddlers
Whether you're packing to go for a walk to the park
or your planning a trip across country, when your travelling
with toddlers packing poses a problem. How to pack light
travelling with toddlers is a little more difficult than packing
for an...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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