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Best Buys in Your Yearly Worldwide Travel Coverage
For best buys in annual travel insurance worldwide you need first only travel as far as your Internet connection. Annual travel insurance for worldwide travel is the best buy, as compared with single trip coverage, if you're going to be making more...
Puerto Galera Travel Guide
The Philippines is a country gifted with great beaches. The
better known beaches are those found in Boracay and Palawan.
Another beach or resorts worth mentioning are those found on the
Mindoro's northern part in the province of Oriental Mindoro....
Safe Travel Tips On Mean Streets
The best way to avoid any possible dangers during your travels is to keep your head about you at all times. Here are some travel tips to help keep any inconveniences at bay.
1) When it comes to belongings, your passport and your money are...
Travel Essentials
There are numerous travel essentials you should consider packing when vacationing in America or elsewhere. These often-forgotten travel accessories will help make the trip a smoother and more enjoyable experience for everyone. ...
Travel Journals - How To Keep A Travel Journal
It goes without saying that memories of trips and vacations fade with time. If you learn how to keep a travel journal, this need not be the case.
Traveling tends to be a schizophrenic event. On one hand, there is the trip you intended to take and...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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