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Alternatives for Business Travelers
"I'm coming home. I've been away too long. Been away so long. I'm coming home" – Ian Thomas, in Coming Home
I still recall my road warrior days. It seemed like every other week, I was hopping on a plane for Orlando or Vancouver or Palm...
Planning your Trip using Travel Tips
No matter where you're traveling or whether you're traveling by
car, plane, or train, you'll want to make sure that you arrive
there with everything that you need. You'll also want to save as
much money as you can in getting there. If you're...
Preparing to travel
The world has changed a lot in the past century. Thanks to the invention of airplanes and high-speed trains, today's world is wide open to travel. In a day's time, we can travel to the other side of the world without using our entire life's savings....
Travel Bargain Or Travel Scam? How To Know The Difference
Congratulations!!! You have been selected to win an exciting
luxury vacation to.......
Where have you heard that one before? Although there are many
genuine travel offers, there are also many travel scams that
defraud innocent travelers out...
Travel to Shimla (india) at Cheap Price
Travel Shimla(india) at Cheap Price
The British called Shimla the About the Author
John D. Samara is a master degree holder in Journalism and Mass Communication.He
is working as freelance article writer for various categories like ...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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