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Finding cheap airfare for Indian travel
The land of myriad cultures, staunchly rooted in tradition, the habitat of millions of people belonging to varying religions and the country known for its distinguished history…India is a place worth visiting in the Asian continent.
Though India...
Planning your Trip using Travel Tips
No matter where you're traveling or whether you're traveling by
car, plane, or train, you'll want to make sure that you arrive
there with everything that you need. You'll also want to save as
much money as you can in getting there. If you're...
Ten Tips Before You Travel
1. Read up about your destination. You can do this from a guide book or using the internet. It's worth reading up about the place you are due to stay, even if you're going there on business. You can find out about leisure activities while you're...
Travel Saftey - Using Intuition
"We've been robbed," I told Ana. "All of it." I grabbed the
thief, who was no longer acting drunk at all. It was a lesson in
travel safety.
It started when both my wife and I had a strong feeling we
shouldn't get on that bus in Cuenca....
What you need to know about - canada travel
Canada is one of the celebrated countries of the world. The second largest country in the world has unique blend of French-English culture. With plenty of worth watching cities, the country is not densely populated. The cities of Canada have their...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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