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5 Great Travel Survival Tips
How to Survive While Traveling
In one way or another, aside from the business purpose that some
travelers pursue, traveling is known to be one outlet for the
adventurous aspect of a lot of people. Sure, traveling can be
one heck of a fun...
Cancun Vacations offer the chance to travel Mexico and stay at some beautiful Mexico resorts.
Cancun vacations offer white sandy beaches, warm tropical sun and beautiful blue water. Some of the finest Mexico resorts can be found in Cancun. One of the great things about Cancun vacations is the short time it takes to get there to travel...
NEW ZEALAND-AUSTRALIA TRAVEL SPECIALIST SPEAKS
NEW ZEALAND-AUSTRALIA TRAVEL SPECIALIST SPEAKS BY ALECE SCHREIBER Have you ever approached your local travel agent with a request for information on an out of the ordinary destination? Have you seen his or her eyes glaze over? You may be in need of...
Travel Tips: Preparing For A Vacation In Africa
There are many new and exciting things to see in Africa. There is no way anyone could possibly see everything there is to see in one trip. This is why travelers need to decide exactly what they want to see before taking their trip so they can book...
Traveling To Disney World
Disney World Traveling
Disney World is probably the most popular theme park in the
world, attractions, rides, characters, the works, there is no
doubt that nobody goes to Disney World to get headaches. To
prevent unnecessary muscle and head...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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