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Credit Card Travel Tips: Some Do's and Don't's
Most people would never think of traveling without credit cards - and for many good reasons. Credit and charge cards can certainly give you an edge while on the road: You do not have to carry as much cash - a definite security advantage - and you...
Traveling and Accidents
Keeping Lives Safe on the Road
Accidents do happen unexpectedly, but they can be avoided.
However, despite the fact that a lot of people are trying their
best to avoid it, still, many are in danger in the road while
traveling. They will...
Traveling and Your Valuables
Keeping Your Valuables While Traveling
Traveling, be it just across state or to another country is
always a great experience. To help people enjoy it rather than
having an untoward incident such as losing one's passport or
other items such...
What do you need to know about Ireland travel
Ireland is an exotic tourist spot. It is popularly known for the
myths, magical incidents and legendary stories associated with
it. Numerous tourists from all round the world are magnetized to
view this bewitching place. The wonderful Ireland...
What you need to know about - germany travel
Germany has always one of the centers of attractions on the globe. The place is as beautiful as the fantasy of an artist and the imagination of a poet. It has a rich history that's speaks through the archaic and bewitching architecture and...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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