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Becoming A Travel Writer
Things That Every Aspiring Travel Writer Should Know
For anyone who's looking to get into travel writing, it is
important to have had some experience in traveling. It is
essential. This is where a writer obtains the materials that
will...
Sweden Travel - Stockholm and Karlskrona
Known as the land of Vikings, Sweden is actually an odd mix of cosmopolitan cities and vast stretches of wide-open spaces. For budget travelers, Sweden is a bit expensive.
Stockholm
An incredibly beautiful city in the summer, Stockholm is the...
Traveling To China - Thngs To Know
Things you Should Know when you Travel to China
Weather and Clothing
* It is probably best to travel to China during autumn season,
which spans from September to early November. The temperature
during this time is a comfortable range of...
Traveling With A Large Family
TIPS ON TRAVELING WITH THE FAMILY
When traveling, most would not agree with 'the more, the
merrier'. But it can be! Well, it should be. Traveling with the
family can be hassle- free and loaded with fun. There is no
reason you shouldn't...
What you need to know about - students travel
When traveling across the globe can be edgy for the adults, what to say of the students! However traveling abroad for learning or picnic can be entertaining for students too. ·The reason of your trip
The foremost task is to mull over the raison...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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