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Airport Travel Tips: Reducing Waiting Times
Key Travel Tips
Following these tips will help you reduce your wait time at the security checkpoint.
Before you go to the Airport
•Do not pack or bring Prohibited Items to the airport.
•Place valuables such as jewelry, cash and laptop...
Oldsters Overseas - What Seniors Pay for Travel Insurance
While travel medical insurance for senior citizens generally carries a higher premium and a lower maximum level of coverage it is still widely available. In fact, some carriers offer travel medical insurance for senior citizens no matter what their...
San Francisco Travel - Discover the Mission District's Murals
With over 600 murals, San Francisco streets are a parade of vibrant and radiant murals that are painted on building walls and facades, fences, garage doors and more. The colorful Mission District is the epicenter of San Francisco murals with the...
Traveling Light - Important Packing Considerations
When you're planning a trip, you've got a lot to think about in terms of packing. It can make all the difference in whether your vacation or trip is a blast or a bore - if you forget something important, you could end up seriously regretting it....
World Travel - Hints on how to do It
If you have set your mind on traveling around the world, you
might run into the difficult task of having to make a hard
choice: where do you want to go? The multitude of destinations
and travel options is great, but it is also something that...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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