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Access To The Best Travel Deals
Getting the Most Out of Your Travel Deals
The lowest and the cheapest travel deals are not always the best
deal. Today, travelers could be overwhelmed by the numerous
travel deals being offered. Therefore you should weigh all
options before...
The Chance To Travel Mexico And Stay At Some Beautiful Mexican Resorts
Cancun vacations offer white sandy beaches, warm tropical sun and beautiful blue water. Some of the finest Mexico resorts can be found in Cancun. One of the great things about deciding to travel Mexico is the short time it takes to get there....
Traveling on a Budget? Try These Money-Saving Vacation Ideas
If your spirit of adventure is larger than your travel budget, these money-saving tips might just put your next vacation within reach. 1. Swap homes with other vacationers If you prefer to mingle with the locals rather than other tourists, look...
Traveling on business ? Need Internet access?
Travelling on business? Need Internet access? iRoam now offers Internet access at over 22000 access points worldwide. This includes dial-up, wired broadband, and wireless broadband at the many hotspots worldwide. This includes hotels, airports,...
Virtual Walks of Europe - A Unique Travel Experience
In June of 1999, Kathi and I took a Globus tour of Italy - their "Italian Mosaic." Before leaving for the trip, I borrowed a Steadicam Jr. from a good friend in Los Angeles who is a film editor. I wanted to use it with my home video camera to shoot...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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