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Cheap Travel Insurance
Guide to Cheap Annual Travel Insurance
Vacations are for fun, it means leaving behind your job and
responsibilities for a while. Having travel insurance is one way
of putting your mind at complete rest. It's a lot easier to
enjoy your trip...
Dublin travel guide
Dublin is Ireland’s capital, which finds a place for itself amongst the rich countries of Europe. It is located on the east coast of the country and encompasses the River Liffey merging into the Dublin Bay. Apart from being the largest city in the...
Health Tips for Travellers
Travelling in Canada
Each year, over one million visitors come to Canada to explore this vast land. From cosmopolitan cities to majestic mountain ranges, Canada's landscape is as diverse as its people. Travel, whether abroad or in one's own...
Studying the International Travel Insurance Scene
Student international travel insurance is affordable. In fact, it's almost always the most affordable of any international travel insurance. In many cases, students aren't the only one who qualify, either. Some student international travel insurance...
Travel Tips - Bringing An Alarm Clock
Travel Alarm Clocks - Your Traveling Companion
A traveler may experience an uncomfortable feeling especially if
he's in a place with a different time zone than they have back
home. Every traveler needs his own alarm clock. Whether you are
on...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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